The Next Level
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Can Your Company Reach The Next Level?
We say it all the time: "I want my business to get
to the next level."
What is the next level?
Do you know what level your business is on now?
Do you know where you are taking your company?
Do you know how you are going to get there?
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Level I: The Producer
You are responsible for the daily production of the company.
Revenue flows directly from your personal efforts. All employees
perform tasks that you assign. Strategy and tactics are luxuries
that you put aside until after hours.
Level II: The Entrepreneur
You have employees who handle routine production under your
supervision. They make the product or deliver the service as
you direct. You may have a few employees who make sales calls,
but you still have direct responsibility for major customers.
Level Ill: The Manager
You have a layer of supervision between you and at least some
of your employees. You do not directly hire or terminate everyone
in the company. Your focus is on administrative teaks including
budgeting, cash management and productivity. You have defined
some structures and guidelines, which allow others to make decisions
that are in line with your wishes.
Level IV: The Specialist
You have defined your role in the company according to what
you feel it is that you do best. Managers have both authority
and responsibility for other functional aspects of the business.
They manage according to systems that you have developed or
approved.
Level V: The Executive
You are not involved in day to day activities of the business.
Your time is spent interacting with other executives, networking,
and raising the company's community presence. You manage largely
by report. You allocate resources to management, and determine
organizational priorities. Management systems are developed
and implemented without your direct input.
Level VI: The Strategist
You decide the direction and the vision of the organization,
and others figure out how to make it happen. You are responsible
for anticipating trends, identifying market opportunities and
approving tactics that compliment the strategy and culture you
have developed for the company.
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